Internet ha revolucionado el mercado empresarial, creando nuevos empleos que se pueden llevar a cabo sin salir de casa. Desde el mercado de las criptomonedas, hasta la venta de muebles online, numerosos millennials han encontrado negocios fructíferos en la Red que les han hecho millonarios. Las empresas exitosas suelen ser creadas por personas mayores de…
Millennials Deleting Facebook App From Phones 09/05/2018
Following a year of controversy, new research suggests younger U.S. users are fleeing Facebook at an alarming rate. Over the past year, a staggering 44% of younger users — ages 18 to 29 — say they deleted Facebook’s app from their phones, according to new findings from Pew Research Center. Across all ages and U.S.…
Generation Z will outnumber Millennials by 2019 | World Economic Forum
The turn of the century marks the approximate point where Millennials stop and Gen Z begins. Opinions differ on the exact crossover date, but jumping the generational divide brings fresh challenges for companies trying to engage with the new demographic. Recent research from Bloomberg predicts that Gen Z-ers will account for 2.47 billion people of…
Inside the Digital WorkplaceSo you’ve mastered Millennials – are you ready for what comes next? – Inside the Digital Workplace
Millennials are now the largest peer group in the US workforce and account for 35% of the employed population. Their entrance into the workplace has already had a massive impact on the way organizations operated, as our Workplace 2025 white paper shows. Over the last few years employers have had to get to grips with…
Inside the Millennial Mind of Selena Gomez | People | BoF
LOS ANGELES, United States — If you want to better understand the millennial generation, who better to start with than the world’s most famous millennial? I reach Selena Gomez in Los Angeles, via Facetime, naturally. On the other side of the screen, she’s perched on her bed, dressed casually in a sweatshirt. I’ve apparently interrupted…
Zurich lanza un seguro por días orientado a los milenials | Compañías | Cinco Días
El grupo Zurich ha lanzado este miércoles un nuevo tipo de seguro llamado Klinc, que se podrá activar y desactivar cuando el usuario desee, desde la página web o desde la aplicación para móvil. El servicio tiene una duración mínima de 24 horas. La idea de la compañía es acercarse a la generación milenial. “Los…
Marketing To Millennials: Building A Communications Strategy
As the first digitally native generation, millennials have re-written the rulebooks when it comes to brand marketing. Unlimited access to information and 24/7 connectivity across multiple platforms and devices -often on the go- means that today’s marketer must deliver communications that are relevant to the device, channel and stage of the buyer journey to earn…
Young Customers Want Instagram Engagement. What’s Your Brand Doing to Get It?
The “Cronut” became a viral sensation that began in 2013 at Dominique Ansel Bakery when its staff invented a half-doughnut, half-croissant hybrid at the Spring Street outlet in New York City’s busy SoHo neighborhood. Related: The Definitive Guide to Instagram Analytics: So Much More Than Just a Pretty Picture Customers started snapping pics of the delicious “Cronut”…
La ansiedad sale del armario con los millennial: ya se sabe que es la generación que más la sufre, y no lo esconde
Desde el Rubius a Selena Gómez pasando por Emma Stone o Miley Cyrus, muchas celebrities han salido a la palestra para hablar alto y claro de un problema que les complicaba la vida: la ansiedad. ¿Es que ahora hay más personas que la padecen que antes o es que hemos empezado a darle visibilidad? La…
Fintech: por qué se empieza a dudar que vayan a existir bancos en el futuro
El 71% de los millennials (aquellos nacidos entre los años 1981 y 2000) prefiere ir al dentista que al banco. Parece que por insufrible que sea someterse a una limpieza dental, lo es más escuchar la oferta de productos de su entidad financiera. Esta es una de las conclusiones de una encuesta a 10.000 jóvenes…