With influencer marketing on the rise, a growing number of people are working to use their burgeoning social presence to generate income by advocating for paying brands. But how do ‘influencers’ actually make their money? The team from Kite recently surveyed more than 200 hand-selected influencers to get more insight into how they generate money… Leer Más
Promote with Instagram influencers
Instagram influencers are the stars of social media. With their large followings and loyal consumers, they have the ability to make a big splash in the marketplace. Followers of Instagram influencers generally relate to the influencers content and trust their opinion. In a market of mistrust for companies and advertising, millennials are becoming more reliant… Leer Más
Viajes luna de miel de los famosos – InStyle
LOS DESTINOS FAVORITOS DE ‘CELEBRITIES’ E ‘INFLUENCER’ Los famosos saben elegir cuál es el destino perfecto para relajarse y disfrutar de su luna de miel o viaje de novios, ¿quieres saber cuáles son? — Leer en http://www.instyle.es/pareja-y-sexo/destinos-luna-de-miel-famosos_40096
El marketing con influencers digitales sigue al alza – Influencers
Aparecen todos los días en los medios de comunicación y ya está comúnmente aceptado que los creadores digitales han convertido su afición por publicar posts en las redes sociales –mostrando sus gustos, sus bromas y sus preferencias– en un medio de vida que inspira a quienes quieren parecerse a ellos o, sencillamente, se fían de… Leer Más
Beyond Millennials: Influencer Marketing For Older Generations
There are over 270,000 Google results for the search term “marketing to millennials.” This demographic is set to officially become the largest living adult generation in 2019, with population numbers soaring to 73 million. It’s no wonder so many brands are focused on cracking this diverse, evolving segment with over $200 billion in buying power.… Leer Más
Influencers creados con inteligencia artificial
No cabe duda de que el marketing de influencers se ha convertido en los últimos tiempos en una de las estrategias más populares entre las empresas. Tanto es así que, poco a poco, ha ido surgiendo un nuevo escenario en el que toda parece valer y en el que la guerra por lanzar las camapañas… Leer Más
Why event promotion should use influencers | Articles | Home
Before making an important decision in your life, who do you go to for advice? It’s probably your partner, family member or longtime friend. Consumers trust the people closest to them because they have established relationships with them and know that they have their best interests at heart. People are skeptical of promises from brands,… Leer Más
Is H&M’s new influencer-driven line the future of fashion?
At H&M’s new youth-oriented /Nyden label, fashion designers are out, and entertainers and sports heroes are in. While the concept is nothing new (think Venus Williams and Kanye West), /Nyden’s approach is. Instead of building around one big name, the brand is turning to a series of celebs who have passionate followers—or “tribes.” The most… Leer Más
How to engage with influencers on Twitter for you brand
However, have you ever wondered why? Because people trust the opinions and recommendations of these thought leaders. Some may even call them our modern day celebrities. I like of think of them as subject matter experts in their respective niches. Regardless of what you may think of them, you just can’t deny their effectiveness in… Leer Más
It girls tedesche: le 10 fashion blogger e influencer di Berlino da seguire su Instagram
Sono fresche, atletiche e (nella maggioranza dei casi) biondissime. Tra i giovani nomi che affollano il panorama fashion internazionale, le it girls tedesche sono con tutta probabilità quelle emerse più di recente. Complice la sua rinascita storicamente vicina, e il suo profondo legame con il clubbing e altri fenomeni culturali, Berlino è, del resto, una… Leer Más
