Should you be using Instagram to grow and connect with your audience and customers? Considering the platform’s popularity and reach, the answer is almost certainly yes.
Here’s a collection of Instagram stats that show how powerful a platform it is for brands and businesses. Use these figures to inform your own Instagram marketing strategy.
To help fellow marketers understand the peculiar patterns, latest trends and paradigm shifts in the vast ocean called social media, I share two post that compiled a bunch of latest stats about all the leading platforms to enable you to plan your next marketing campaign armored with the latest information out there!