Print as a method of marketing and advertising frequently results in some of a company’s most loyal customers. And why is this the case? Think about it. Printed publications, especially when they provide valuable content, have readers that subscribe for years1. Just as you consistently tune in to the next episode of your favorite show, these readers consistently subscribe to their favorite publication.

www.linkedin.com/pulse/2-reasons-why-print-foundation-marketing-lauren-waller

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