How instagram story leverage digital marketing

Since the inception of Instagram in the market, the platform is coined as a Millennial hipster application allowing users to parade their OOTD vogue and of course, the picturesque whereabouts and appetizing cuisines they seized to show off. With its widespread like a wildfire, the application becomes a social darling; competing for promenade with Facebook and Twitter. Today, Instagram has revolutionized its game. It officially rolls in as one of the leading marketing avenue used by marketers and influencers alike. Impressive, isn’t it?

Just like any applications in the market, Instagram has released a string of tools and updates over the course of its outset. One of the most distinguished ones is Instagram Stories, which reinvent the platform’s approach to presenting brand personality and advertising.

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