It’s impossible for marketers to create engaging content without fully understanding what it is.
Clicks. Shares. Comments. Traffic. Conversions.
What counts as engagement? Well, for starters, it will depend on a few different factors. There are multiple actions that can fall within the engagement definition.
There’s a difference between the type of engagement you’ll see on your website and on your social media pages. These numbers will look different for your email campaigns as well.
— Leer en www.quicksprout.com/2018/05/07/how-to-effectively-manage-engagement-for-stronger-influence/